Articles, Speeches & Events

Building a C-Suite Savvy Digital Marketing Plan
The Financial Brand, May 2, 2016, by Mark Gibson.

CPG's March/April Wire Newsletter
This issue contains articles on the top performing banks of 2015, leveraging small data, trends in regulatory fines & penalties, and marketing ROI.

Which Small Bank Has the Biggest ROAE?
CPG is proud to partner again with American Banker to rank 2015's top performing banks. Part 1: publicly traded banks and thrifts with assets less than $2 billion.

Missouri Bankers 2016 Bank Finance & Accounting Conference
Claude Hanley presented "Strategic & Long Term Capital Planning" on April 14, 2016.

BLOG: Fines & Penalties Monitor: March 2016
The steady stream of penalties levied in the first two months of 2016 came to a halt in March.

Marketing ROI in Banking: A Big Black Hole?
The Financial Brand, April 11, 2016, by Mark Gibson.

BLOG: CPG featured in "BAI's Best of the Quarter: Top Ten Banking Trends"

Pennsylvania Bankers Branch Transformation Conference
Kevin Halsey and Claude Hanley presented "Utilizing Branch Network Insights to Generate Better Branch Goals, Marketing Strategies, and Sales" on March 30, 2016.

BLOG: Fines & Penalties Monitor: February 2016
Two months into 2016 and already the total fines, penalties, and settlements assessed against large institutions have reached nearly half of the level for all of 2015.

The Marketing Divide: How CMOs and The C-Suite Must Connect
The Financial Brand, March 8, 2016, by Mark Gibson.

Pennsylvania Bankers Women in Banking Conference
Mary Beth Sullivan presented "Creating Relevancy in the Age of the Millennials" on March 7, 2016.

CPG's January/February Wire Newsletter
This issue contains articles on top performing banks, management priorities for achieving high performance, millennials and trends in regulatory fines & penalties.

The Top Ten Banking Trends for 2016
BAI Banking Strategies, January 15, 2016, by Jim Marous featuring Mary Beth Sullivan.

Getting Big Results with Small Data
BAI Banking Strategies, February 12, 2016, by Claude Hanley and Rolland Johannsen.

Upcoming Speaking Engagements
  • "The C Suite Marketing Plan", The Financial Brand Forum, May 16-18, 2016.
  • "Leadership Lessons from Top Performing Banks",  Pennsylvania Bankers Annual Convention, May 12th, 2016.

Please contact us if you would like to request a speaker for an upcoming event.

Download CPG's latest Firm Information Brochure.

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