Nancy Maas, Consulting Associate
Nancy Maas, Consulting Associate
Nancy, CPG Consulting Associate and President of Intuegy, Inc., has more than 25 years of financial services industry and marketing leadership experience, spanning insurance, investments, and banking. She has led significant change efforts and her technical marketing skills include brand strategy, product development, product management, customer and market research, advertising, e-business, communications, and investor relations. Nancy formerly served as executive vice president and chief marketing officer of Associated Banc-Corp. and senior vice president and director of corporate marketing for Marshall & Ilsley Corporation. She also held executive positions with mutual fund company Strong Capital Management of Milwaukee, WI and AAL (now Thrivent Financial) of Appleton, WI. Nancy is past president of the Wisconsin Direct Marketing Association, and has been active in community and industry organizations for many years.


